Apr
29
2010
I live in a new city. Or rather, I live in a city new to me. In November last year I moved from Joburg to Cape Town, a move most Capetonians applaud in the same spirit as one would applaud a rescue from the arctic. Continue reading
3 comments | tags: Cape Town, family outing, fishing, focus on one aspect of a brand only, Know your brand, Know your consumer, Make communication a focus., picnic, rock-climbing, Silvermine, Table Mountain National Park | posted in Brands & Culture
Feb
28
2010
I’m staring up at the brilliant blue sunshiny sky through the segmented semi-circles of a manhole cover ten meters above me. The racketing sound of cars driving over the manhole cover reverberates down the chimney-like space to where I stand and I can hear the water rushing down the water-tunnels we’re walking in, fully kitted with Wellingtons and head lamps, looking for all like slightly wet Wombles. Continue reading
2 comments | tags: All pictures in this post are from the \"Reclaim Camissa\" Facebook page., brand essence, brand history, Camissa, Cape Town, consistency, history., Platteklip gorge, water | posted in Brands & Culture